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Personal Digital Branding as a Professional Asset in the Digital Age
social media personal digital branding e-professionalism networking Web 2.0
2018/9/4
In recent years, society’s rapid adoption of social media has made the boundary between professional and private life nearly indistinguishable. The literature provides guidance on how to demonstrate p...
Branding a College of Pharmacy
brand brand image brand loyalty differentiation competition
2018/6/12
In a possible future of supply-demand imbalance in pharmacy education, a brand that positively differentiates a college or school of pharmacy from its competitors may be the key to its survival. The n...
